About Us

This blog is made up of two people:

Bubba-Bubba is the tech/marketing/bus. dev guy. He always had a knack for business and entrepreneurial endeavors. When he was shopping for engagement rings for his wife online, he found out that there was a huge lack of info on this subject. Of the information he did find, it was just bad quality and robotic information from generic article directories. He knew what he had to do: create the most premium engagement ring resource online so other people wouldn’t face the same problem. He then teamed up with Sarah and started this blog, the rest is history.

Sarah Merritt-Sarah has over a decade of retail experience with fine jewelry.  For many years, she managed the fine jewelry department for a major department store chain.  Sarah also worked for a privately owned fine jeweler where she learned about wholesale purchasing, design, and repairs.

A love of jewelry runs in Sarah’s family.  Her grandparents owned their own jewelry store after WWII.  Sarah hopes to pass this tradition and obsession onto her daughter.  Even at the tender age of four, Sarah would sneak her daughter behind the jewelry counter to “put the diamonds to sleep”.

Sarah is a self-proclaimed jewelry addict and a thrifty lady.  Since she has extensive experience with wholesale pricing and retail pricing, she will do her best to make sure that you get the best deal.